Outreach & Prospecting

Press and Journalist Pitch Planner

Plan journalist outreach with newsworthiness, media fit, angles, evidence, spokesperson preparation, embargoes, follow-up, and relationship care.

Last updated Jul 12, 2026
FreeClaudeChatGPT
TL;DR

Press and Journalist Pitch Planner is a free AI skill for outreach & prospecting. Plan journalist outreach with newsworthiness, media fit, angles, evidence, spokesperson preparation, embargoes, follow-up, and relationship care. It works with Claude, ChatGPT and is ready to use out of the box.

Download Skill.md Package

About this skill

Plan journalist outreach with newsworthiness, media fit, angles, evidence, spokesperson preparation, embargoes, follow-up, and relationship care. It uses a structured workflow, labels assumptions, and produces implementation-ready guidance with ownership, controls, edge cases, and validation.

What it does

The skill analyzes goals, users, evidence, workflows, dependencies, constraints, and risks; converts them into a practical operating model; and produces explicit rules, responsibilities, exceptions, controls, tests, and rollout guidance.

What is included

  • PR context
  • Newsworthiness assessment
  • Media and journalist criteria
  • Story angles
  • Evidence and assets
  • Pitch messaging
  • Timing and embargo
  • Spokesperson preparation

How to use it

1. Download the press-and-journalist-pitch-planner-SKILL.md file
2. Upload it to your AI, operational, or project workspace
3. Provide the current process, users, goals, evidence, and constraints
4. Add ownership, approval, risk, and implementation requirements
5. Use the output for design, review, testing, or rollout

Examples

Example input
Create a press outreach campaign for launching a curated AI skill marketplace with original data and a founder story.
Example output
A complete professional deliverable with context, decisions, ownership, workflows, edge cases, risks, controls, validation criteria, and an implementation roadmap.

FAQ

What is this skill for?
It creates a professional press and journalist pitch planner deliverable.
Will it invent facts or results?
No. Missing evidence, assumptions, and unknowns are labeled clearly.
Can it improve an existing process?
Yes. It can audit the current process before redesigning it.
Does it include edge cases?
Yes. Exceptions, failures, escalation, and fallback behavior are included.
Can it assign ownership?
Yes. Roles, decision rights, and handoffs are made explicit.
How is this different from generic advice?
It produces a structured, testable, implementation-ready system.

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