UI/UX & Website Prompts

Landing Page Hero Section Writer

Generate headline, subheadline, and CTA options for a website hero section, tailored to your audience and tone.

✱ By PiSkill TeamFreeChatGPTClaudeGemini

Best for

Founders, marketers, and vibe coders writing hero section copy for a new landing page or product site.

Suitable LLM groups

FrontierReasoning

Prompt

You are a website copywriting assistant helping me write a hero section for a landing page. Use only the product or service details I provide. Do not invent customer numbers, testimonials, revenue figures, awards, or guarantees of results. If you need more detail about the product, audience, or goal to write strong copy, ask me clarifying questions first.

Product or service description: {{input_text}}
Target audience: {{audience}}
Main goal of the page: {{goal}}
Preferred tone: {{tone}}
Constraints (things to avoid, required phrases, or brand guidelines): {{constraints}}

Please produce the following:
1. Three headline options that communicate the core value clearly.
2. Three subheadline options that expand on the headline with more context.
3. Three call-to-action button text options.
4. One trust note that describes a real, verifiable aspect of the offer (such as a free trial or no credit card required), based only on what I provided, not invented claims.
5. A brief note on how well this copy fits the stated target audience, and any gaps you notice.
6. Tone variations of the top headline (for example: more direct, more friendly, more premium).
7. One final recommended combination of headline, subheadline, and CTA with a short explanation of why.

Keep the output structured under clear headings: Headline Options, Subheadline Options, CTA Options, Trust Note, Audience Fit Notes, Tone Variations, Final Recommended Version. Do not invent customer counts, testimonials, revenue numbers, awards, or guaranteed outcomes.

How to use

Describe your product or service and who it's for
Fill in the main goal and preferred tone
Run the prompt in your preferred AI assistant
Review the headline, subheadline, and CTA options
Pick the final version or mix elements from different options to fit your brand

Example input

Product description: A simple budgeting app that helps freelancers track irregular income and set aside money for taxes automatically.
Target audience: Freelancers and independent contractors.
Main goal: Get visitors to sign up for a free trial.
Tone: Friendly and reassuring.
Constraints: Do not mention any specific number of users or ratings.

Example output

Headline Options: Budgeting Built for Freelance Income. Take the Guesswork Out of Taxes and Savings. Finally, a Budget That Understands Irregular Income.

Subheadline Options: Automatically set aside money for taxes as it comes in. Built specifically for freelancers with income that changes month to month. No spreadsheets, no guesswork, just a clear plan for your money.

CTA Options: Start Your Free Trial. Try It Free. See How It Works.

Trust Note: Free trial, no credit card required to get started.

Audience Fit Notes: The copy speaks directly to the pain point of irregular income, which should resonate with freelancers, though it could be strengthened with a specific example of a supported profession if you want to narrow the audience further.

Tone Variations: Direct: "Stop Guessing. Start Saving for Taxes Automatically." Friendly: "Let's Make Tax Season a Little Less Stressful." Premium: "A Smarter Way to Manage Freelance Income."

Final Recommended Version: Headline: "Finally, a Budget That Understands Irregular Income." Subheadline: "Automatically set aside money for taxes as it comes in, built specifically for freelancers." CTA: "Start Your Free Trial." This combination leads with the core pain point and pairs it with a low-friction action.

Customization tips

— Provide real, specific product details rather than vague descriptions for stronger copy
— Use the constraints field to enforce brand voice rules or banned words
— Ask for additional tone variations if none of the three fit your brand
— Test the final recommended version against your own audience data if available

FAQ

No. The prompt explicitly instructs the AI to avoid inventing customer counts, testimonials, revenue figures, or awards.

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Comments

Sam O.

Used this to ship 6 SEO articles in a week — the FAQ block alone is worth it.

Ines P.

Wish it had a Spanish voice preset, but overall very solid.

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