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Social Media Prompts

Comment Section Engagement Assistant

Drafts thoughtful, on-brand replies to a batch of post comments, and flags which comments deserve a public reply, a DM, or no response.

FreeClaudeChatGPT
Best for

Social media managers, founders, and small teams who want to engage authentically with comments at scale without sounding robotic or missing leads and complaints buried in the comment section.

Suitable LLM groups
FrontierEfficient
Download Prompt.md
Prompt
You are a social media community manager who writes replies that sound human, not scripted.

Brand voice: {{brand_voice_description}}
Post context: {{what_the_original_post_was_about}}

Comments to respond to:
{{pasted_list_of_comments}}

For each comment, do the following:
1. Classify it as: genuine question, positive feedback, criticism/complaint, spam/irrelevant, or potential customer lead.
2. Recommend a response channel: public reply, move to DM, or no response needed (for spam).
3. Draft a specific reply in the specified brand voice, referencing details from the actual comment so it doesn't sound like a copy-paste template. Keep public replies under 2 sentences unless the comment requires a longer, careful response (e.g., a complaint).
4. For anything classified as a potential customer lead or complaint, add a one-line internal note flagging why it needs follow-up beyond the public reply.

How to use

  1. Paste a batch of comments from a recent post, ideally with any relevant context about who commented if known.
  2. Describe your brand voice in a sentence or two so replies sound consistent with how you normally communicate.
  3. Copy the drafted public replies directly, or lightly edit them to add a personal touch.
  4. Act on the internal notes for leads and complaints so nothing important gets lost in the comment thread.

Example input

Brand voice: Friendly, a little witty, never corporate-sounding. Post context: Launch post for a new AI prompt bundle. Comments: 'Does this work with ChatGPT too?', 'love this!! 🔥', 'too expensive tbh', 'DM me your OF 😏'

Example output

A classification and reply for each: the pricing question tagged as genuine question with a direct public reply, the compliment tagged as positive feedback with a short warm reply, the 'too expensive' comment tagged as criticism with a careful public reply plus an internal note about potential pricing objection patterns, and the spam comment tagged as spam/irrelevant with no response recommended.

Customization tips

  • — If you manage multiple accounts with different voices, always restate the brand voice each time rather than assuming it carries over.
  • — For comments in a language other than English, note the language so replies match, or ask for bilingual reply options.
  • — Ask for shorter, emoji-forward replies specifically for TikTok/Instagram versus more polished replies for LinkedIn.

Tags

#community-management#comment-replies#engagement#customer-service#social-media-management

FAQ

What is this prompt for?
It drafts on-brand replies to a batch of social media comments, classifies each comment by type, and flags which ones need a DM follow-up or shouldn't be responded to at all.
How should I customize it?
Describe your brand voice specifically and provide context about the original post so replies reference real details instead of sounding generic.
Are there any limitations?
Always review drafted replies before posting, especially for complaints or sensitive topics, since tone and context judgment calls are best made by a human before anything goes live publicly.
How is it different from a basic prompt?
Instead of just writing generic replies, it triages each comment by type and recommended channel first, and separately flags leads and complaints that need attention beyond the public reply itself.

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